Fiona wants YOU to help save the melons! In honor of Breast Cancer Awareness Month 2022, Fiona and the Cincinnati Zoo and Botanical Garden are teaming up with Real Men Wear Pink and Cincy Shirts to help raise money for this ongoing fight.

Tucker, Fiona's half brother, does his part to save the melons
History of The American Cancer Society
The American Cancer Society was founded in 1913 by 10 physicians and five lay people in New York City. It was originally called the American Society for the Control of Cancer (ASCC). Back then, a cancer diagnosis meant near-certain death. Rarely mentioned in public, the disease was steeped in fear and denial and not well understood by many, even in the medical profession. Doctors sometimes did not tell their patients they had cancer, and patients often did not tell friends or family that they had been diagnosed with the disease.
Times have changed, of course, and the fight against cancer continues in the 21st century as new discoveries and treatments have greatly improved outcomes. The war hasn’t been won yet, though, as cancer is still the second leading cause of death in the United States after heart disease.
The First Breast Cancer Awareness Month
The most common type of cancer is breast cancer, with 290,560 new cases expected in the United States in 2022. To highlight the impact of breast cancer, National Breast Cancer Awareness Month was established in 1985, with October designated as the month to observe. It all started as a partnership between the American Cancer Society and the pharmaceutical division of Imperial Chemical Industries. Former First Lady Betty Ford, who had previously been diagnosed with breast cancer, helped kick off the week-long event. Her involvement helped bring even more attention to the fight against breast cancer.
This was when the first organized movement to bring attention to the dangers of breast cancer occurred in the United States. Since then, campaigns to educate the public about this disease have continued to thrive and multiply, as has public awareness.
The pink ribbon
In 1992, Estée Lauder Cosmetics spearheaded the first nation-wide campaign that utilized the pink ribbon. The company handed out 1.5 million pink ribbons and ushered it in as the premier icon of Breast Cancer Awareness Month.
Other partners in the fight
The NFL has since become one of the largest supporters of Breast Cancer Awareness Month, and nearly all players, coaches, and referees don the pink ribbon each October to show their support. Many NFL teams add pink to their uniforms and team logos during the month of October.
As the American Cancer Society leads the breast cancer fight in the 21st century, they are engaging community leaders, media organizations, and influencers to help eliminate breast cancer through the nationwide Real Men Pink campaign.
Every dollar raised helps the American Cancer Society save lives from breast cancer. Money goes towards the funding of innovative breast cancer research, providing education and guidance to help people reduce their risk, and offering comprehensive patient support to those who need it most so no one faces the battle alone.

Zoo director Thane Maynard chats with Cincy Shirts co-owner Darin Overholser
This year, Fiona, a hippo that knows a lot about adversity, is teaming up with Real Men Wear Pink and Cincy Shirts to help raise money for The American Cancer Society. A portion of proceeds from each Fiona, Save the Melons T-shirt sold will benefit both the Zoo and the American Cancer Society. These funds will be spent locally on research, patient care, and related services for breast cancer, as well as initiatives for the care of the Zoo’s collection of wildlife and fauna.



1058 comments
Kyle Brooke
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Kyle Brooke
Compliment of the season everyone around the world, i pray this Christmas season bring each an every family a beautiful hope, happiness and strength, My name is Kyle Brooke i am here to tell everyone out here about my reunion marriage with my husband just last week, i and husband got separated 3 years ago, he left me the kids, i did everything within my strength to take care of the kids because i know something is wrong some where, he is not acting on his right senses, because of the true love we share, i keep believing that someday he will come back to me again, after much time waiting, I went online in search for help to know exactly what is wrong, I saw Dr Orman testimony online, I wrote to him via his email address, I explain everything to him, i sent him i and my husband photo, then he reveal to me that a SPELL was cast on him by lady from his place of work that right now he is living with the lady, he told me he can break the spell that was cast on him and my husband will return back home in less one WEEK, I did all he required of me, to my greatest surprised i saw my husband again in front of me again apologizing for all what he did to me and the kids, I accepted him back into my life because i know he was not acting on his right senses, we are back together again, We did a reunion marriage just last week here and for that lady, I told Dr Orman to cast a madness spell on her. you can reach dr orman with his email or whatsapp number on ++905398102247 or email him on orman.spiritualist3002@gmail.com blog https://dromanspiritualhome.net/
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