In 1982, Cincinnati football fans adopted a new battle cry for their team, "Who-Dey?" It was a great time for Bengals fans as the team had never had this level of success before. One of the true design gems to come from this time period in Bengals history was Hu-Dey Beer. The term Hu-Dey was a combination of the famous "Who Dey?" cry and the Hudy brand. Local beer brewer Hudepohl got caught up in the Bengals craze by creating these tiger striped cans of HuDey beer.