Bob Shreve's Drinker Club Member

Bob Shreve hosted of WCPO's The Schoenling All Night Theater on WCPO, Channel 9 starting in 1963. It ran at from 1:30 a.m. Sunday (late Saturday), until 6:00 a.m. Shreve would start the show by pouring the viewer/visitor a Schoenling and then singing the beer's jingle. The last mug was poured in 1970 when WCPO cancelled the program.